Courting Brand Evangelists to Twitter
Thursday, October 16th, 2008 (11 Comments)Case Study: Effective Online PR by Travel Brands. Carnival has a brand evangelist using best practices in online PR, Twitter and blogging to promote cruising.
All posts tagged "Micromedia"
Reaching Friends In a Crowded Twitter Room
Thursday, October 9th, 2008 (1 Comment)Without being privy to formal Twitter usability studies, I’d wager most people rarely browse the tweet timeline beyond the first page. How to use Twitter feeds.
Social Media Checklist for Interactive Campaigns
Wednesday, October 1st, 2008 (1 Comment)Brand Managers can use this checklist when registering brands with social networks & web 2.0 platforms. Useful for domain planning and domainjacking avoidance.
TWIP Bulletin #2
Monday, September 22nd, 2008 (No Comments)September 14, 2008 to September 20, 2008. TWIP publishes social media and interactive advertising news & notables from around the web every week.
Most Companies Avoid Social Media (for now…)
Tuesday, September 9th, 2008 (1 Comment)An Avanade study shows companies are slow to adopt social media. I list benefits, discuss the hesitation and suggest ways to explore tools and best practices.
The Interactive Producer Blog
I share my insights on interactive advertising, social media, creative strategy, project management and technology.
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Recent Posts
- Obama Wins Viral Video
- Scattered & Smothered: Waffle House PR Strategy
- Courting Brand Evangelists to Twitter
- Review: GoDaddy
- Reaching Friends In a Crowded Twitter Room
- Brand Stewardship In Interactive Campaigns
- The Brand Domainer Role
- All Your Domainjack Are Belong To Us
- The Domainjacking Primer
- Social Media Checklist for Interactive Campaigns
- Domain Checklist for Interactive Campaigns
- TWIP Bulletin #3
- “Quirky Holiday” SEM Strategy for Brand Awareness
- USMC Leadership for Community Managers
- TWIP Bulletin #2
- How to Alienate Online Customers
- The Benefits of Your Stagnant Forum
- HBOlab Explores Social Media
- TWIP Bulletin #1
- How to Strengthen Your Online Community
- Most Companies Avoid Social Media (for now…)
- The Online Community Lifecycle
- Clark Howard Is Growing Up
- About the Interactive Producer Blog
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Case Study: SXSW
[Volunteer Video Production]
South by Southwest publishes exclusive video content during the famous music, film and interactive festival.
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