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All posts tagged "Online Community Management"

Courting Brand Evangelists to Twitter

Thursday, October 16th, 2008 (25 Comments)

Case Study: Effective Online PR by Travel Brands. Carnival has a brand evangelist using best practices in online PR, Twitter and blogging to promote cruising.

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USMC Leadership for Community Managers

Tuesday, September 23rd, 2008 (4 Comments)

Online Community Managers can use the 11 Leadership Principles and 14 Leadership Traits for personal development and team improvement.

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The Benefits of Your Stagnant Forum

Thursday, September 18th, 2008 (22 Comments)

Online Communities Are Rich Opportunities for Brand Managers. Some forums should be closed, but for most, reinvestment may be justified.

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How to Strengthen Your Online Community

Friday, September 12th, 2008 (3 Comments)

Online Community Lifecycle supplement. This is a list of exercises for Social & Community Managers seeking to start, build and grow their online communities.

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The Online Community Lifecycle

Friday, September 5th, 2008 (20 Comments)

Group Dynamics 101 for Online Community Managers. Forming, Storming, Norming and Performing. Offline group models remain intact in the realm of social media.

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About Me

I am an executive-level interactive producer specializing in social media, online community management and buzz marketing for national accounts. I provide agency support & client service across multiple industries. I love integrated campaign strategy, working with creative teams, kicking-off projects and driving them through launch.

I am currently working at Charles Schwab in Austin, Texas.

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Left Brain
SEO, media strategy, web analytics, web application architecture, server architecture, e-commerce platforms, data modeling
  Right Brain
SEM, creative strategy, social media, community management, WOM / buzz marketing, online memes, online brand stewardship

Contact Shannon

Shannon Swenson
Austin, Texas
512-472-3090 x1

hello [at] shannonswenson [dot] com