Scattered & Smothered: Waffle House PR Strategy
Thursday, October 23rd, 2008 (5 Comments)A Case Study in Online Public Relations & Crisis Management
Police arrested a 66 year old woman this week for refusing to pay her $7.45 tab at Waffle House. The story got picked up by Drudge Report, then the broader media and finally through blogs and social media networks.
This is not a bona fide PR crisis, [...]



